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Press Kit

Press, Social Media & Brand Guidelines

In 2018, we set an eight year goal to plant ten million trees across Pennsylvania. That goal launched a movement that has involved collaborating with national, regional, state, and local agencies, conservation organizations, outdoors enthusiasts, businesses, and citizens – including you!

Use this material to to stay up-to-date and share the movement, our progress, and how you can stay involved!

BRAND GUIDELINES

Only groups that have been through the formal application process and officially selected as Partners can use the Keystone 10 Million Trees logo, name, and/or boilerplate language designating themselves as a Partnership member in printed materials, on websites, in presentations, or to the media and public. The following guidelines are intended to provide clarity on usage. Read the full policy.

TEMPLATES

  • Press Release Template (.docx): for use to highlight in the local press that you’ve joined the Keystone 10 Million Trees effort.
  • Tree Planting Media Advisory Template (.docx): for use to invite the local press (or adapt to invite the public or volunteers) to your Keystone 10 Million Trees planting event.

DOWNLOADS

FOLLOW US ON SOCIAL MEDIA

We encourage our partners to like, share, and repost our content and spread the word about the #tenmilliontreesforPA movement. If you have content that you’d like US to share, please tag us.

We’ll repost content relevant to:
• Tree planting events
• Planting volunteer requests
• Tree plantings
• Tree planting tips
• Educational content
• Before and after shots of plantings
• Success stories

FOLLOW AND TAG US AT
Facebook @TenmilliontreesforPA
Twitter @tenmilliontrees
Instagram @tenmilliontrees
Hashtag #tenmilliontreesforPA

Follow us on Facebook, Twitter, and Instagram for educational content, tree planting events, partner spotlights, fun facts, and more!